Soap Foundation
At Soap, we believe that beauty and well-being should be accessible to everyone. Not as a privilege, but as something everyone is entitled to.
With that conviction, we founded the Soap Foundation, an organization through which we support charities that are close to our hearts.
What we stand for
The Soap Foundation focuses on initiatives that help people feel good about themselves. This can be about self-confidence, mental health, or access to good care. We believe that how you feel inside is directly related to how you present yourself outwardly, and that everyone deserves the opportunity to pay attention to this.
What we do
Through the Soap Foundation, we connect our expertise, network, and resources to organizations that make a difference. We support projects that give people in vulnerable situations a helping hand, collaborate with local initiatives, and actively seek ways to increase our impact. We don't do this with grand gestures, but in a way that really means something. Concrete, personal, and with attention.
Our partners
We are proud of the organizations we work with. Each of them shares our belief that small interventions can make a big difference in people's lives. Together we work towards a world where well-being and self-care are not a luxury, but simply self-evident.
Join us
Does your organization or initiative align with what the Soap Foundation stands for? We would love to start a conversation. Because together you achieve more than alone.